Broken link building finds broken external links on popular niche sites and offers your content instead. 30%+ response rate (one of the highest).
Why it works
You help the owner (SEO + UX). You ask for nothing. Simple URL swap.
1. Find broken links
Ahrefs Broken Link Checker, Check My Links, Screaming Frog.
2. Suitable pages
Resource pages, pages with many external links.
3. Matching content
What was the broken link about? Do you have an equivalent?
4. Outreach email
Mention the specific broken link + your replacement.
5. Follow-up
Soft reminder after a week.
Metrics
100 emails → 30-40 replies → 10-20 links. 50-100 links/year.
Automation
BuzzStream, Pitchbox, Mailshake.
Ethics
Only genuinely matching content.
Tools
Hunter.io, Voila Norbert, SEMrush, WaybackMachine.
Sayt.uz broken link building
50-100 emails/month, 80+ backlinks/year.