SEO KPIs are the key indicators of SEO success. Many focus only on traffic, but real success is multidimensional.
Organic traffic
The main KPI, not the only one. Quality matters โ 1000 targeted is better than 10000 random.
Keyword positions
50-100 target keywords, average position. From 10 to 5 โ traffic 2-3x. From 5 to 2 โ 3-5x.
CTR
Position 1 โ 30%, 2 โ 15%, 3 โ 10%, 4-10 โ 5-8%. Below average means weak title and meta.
Indexed pages
GSC \"Pages\". All important ones must be in the index.
Backlink profile
DA, DR. New backlinks per month.
Core Web Vitals
LCP, INP, CLS. Green zone. Mobile priority.
Conversion
The most precise business impact metric. Traffic up, conversion down means the wrong audience.
Bounce and dwell time
UX and content quality. High bounce + low dwell = poor content.
Brand search
\"sayt.uz\" โ awareness growth.
SERP features
Featured snippet, PAA, image, knowledge panel.
Page quality
Not thin content. Remove or improve weak ones.
Internal linking
No orphans. Important pages with 10+ internal links.
New post results
After 30, 60, 90 days. After 6 months, 500+ visits/month = good.
Sayt.uz
+12-15% traffic/month. Top-10 keywords 850+. CTR 8%. Indexed 240. Backlinks 2400+. CWV green. Conversion 3.2%.