Useful articles on domains, hosting and websites
A manual action is Google's hand-applied penalty. This is not a Core Update, and recovery follows a different process.
Topical authority means your entire site is recognized as an expert source in a specific topic. How it differs from domain authority and its role in G
A slow site loses customers and hurts your Google ranking. Practical methods to speed up a site.
301 is permanent, 302 is temporary. Wrong choice hurts SEO.
How Moz Spam Score is calculated, what link toxicity metrics mean, which numbers are dangerous in SEMrush and Ahrefs, and how to identify truly harmfu
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The main update ships 3-4 times a year. Recovering a hit site is a 6-12 month process.
Since 2022 Google evaluates the whole site — how much content is helpful, how much isn't.