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Headless CMS: what it is and when you need it

22.08.2027
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Headless CMS is backend and API only. The frontend uses any framework.

Classic vs headless

WordPress: backend+frontend. Contentful: backend only.

Pros

Multi-channel, modern stack, performance, DX, scalability.

Cons

More complex, no preview, newer tech, cost.

Popular headless CMSs

Contentful (enterprise), Strapi (open source), Sanity (developer-first), Storyblok (visual), Ghost (blog), Directus (DB-first), Hygraph (GraphQL).

API types

REST, GraphQL.

Content modelling

Content types, fields, relations.

Frontend integration

Next.js+Contentful, Gatsby+Sanity, Astro+Strapi, Nuxt+Storyblok.

SSG

Build โ†’ static HTML. Webhook trigger.

ISR

Next.js. SSG + revalidation.

JAMstack

JavaScript + APIs + Markup.

Multi-channel

Web, mobile, TV, voice, AR/VR.

Content workflow

Draft โ†’ Review โ†’ Approve โ†’ Publish.

Multi-language

Strong support.

Webhooks

Content change โ†’ build trigger.

Use cases

E-commerce, docs, marketing, blog.

Headless WordPress

REST API/WPGraphQL. Next.js frontend.

Cost

WordPress $5-20. Contentful $300+. Strapi self-host $10-50.

Mistakes

Over-engineering, bad modelling, SEO, preview, vendor lock-in.

When headless

Multi-channel, performance, modern team, large content.

When WordPress

Small blog, fast launch, budget.

Sayt.uz

Classic for now. Future โ€” Vue + Strapi for catalogues. Hosting supports Node.js. Guides in the blog.

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