Pagination and infinite scroll are two approaches. Pagination: \"1, 2, 3\". Infinite: auto-load on scroll.
Pagination pros
Users know where they are. Bookmarkable. Better SEO.
Pagination cons
Requires clicking.
Infinite scroll pros
Smooth. Great for social feeds.
Infinite scroll cons
No footer access. Performance. SEO complexity.
When pagination
E-commerce, search, docs, blog archives.
When infinite scroll
Social feed, image gallery, news.
Hybrid \"Load More\"
Best compromise.
SEO
?page=2 URLs, History API.
Performance
Virtual scrolling.
Footer
Load More solves it.
Loading state
Spinner, skeleton.
End of content
\"All shown\".
Mobile
Natural for infinite. Performance critical.
UX research
Nielsen: infinite is confusing. Pagination gives control.
Implementation
Intersection Observer for infinite.
Sayt.uz
Pagination in the blog. Mobile too. Strong pages-per-session.